My friend Peter had his Kindle 1 stolen last week. So first thing he did, as instructed, was to de-register it. Great!

Second, he asked Amazon to stop whoever had stolen his Kindle from  using it. That should be simple enough since each machine is electronically registered with a unique serial number. In other words, Amazon need only deny any new registration for a device that has been officially reported as stolen.

Turns out Amazon does not do that. Yes, they will insure that as a victim you don't get charged for more books, but they will also make sure that the dishonest owner becomes a new customer! 

For the now Kindle-less owner, Amazon has only one suggestion: Buy a new Kindle!

There is nothing wrong with wanting to sell more books and more devices, but, to allow that an illegally acquired Kindle be re-used in all impunity is uncool. 

Can't Amazon do anything about this?